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CRM without AI is just a database. AI without CRM context fires blind. Together they form a complete growth system — one that captures leads, qualifies them automatically, follows up intelligently, and reports on everything without manual work.
We build both. Sweden-managed, Nepal-built, starting from €1,500.
A clean, well-configured CRM is the foundation of every growth system. We set it up, automate the pipeline, and connect it to the tools your team already uses.
HubSpot, Pipedrive, or custom CRM configured around your actual sales process — not a generic template. Stages, owners, deal fields, and reporting set up correctly from day one.
Automatically move deals between stages, assign tasks, trigger notifications, and create follow-up reminders based on deal activity. Your pipeline stays clean without manual updates.
Automated welcome flows, follow-up sequences, re-engagement campaigns, and onboarding emails. Built in your CRM so activity is tracked and suppressed on reply.
Pipeline health, conversion rates, response times, revenue forecast — all visible in a single dashboard. Weekly reports delivered to your inbox automatically.
AI agents handle the tasks that require judgment — qualifying leads, writing personalised follow-ups, enriching data, and generating reports. They run 24/7 and get better with every interaction.
Automatically scores every inbound lead against your ideal customer profile using AI. Hot leads are routed to sales instantly. Unqualified leads are placed into a nurture sequence.
Trigger personalised follow-up emails and messages based on lead behaviour — not a fixed schedule. AI drafts responses based on context from your CRM. Stops automatically on reply.
Automatically enrich contact records with company size, industry, LinkedIn data, and intent signals. Your CRM stays accurate without anyone doing manual research.
Handle common support queries, classify tickets, draft responses, and escalate complex issues. Runs 24/7 across email and chat. Integrated directly into your CRM.
Each one makes the other more powerful. This is what the combined system looks like in practice.
Lead arrives
CRM
CRM captures the lead, assigns it to the right owner, and triggers a task
AI
AI scores the lead against your ICP and adds qualification notes to the record
No response after 48h
CRM
CRM detects no activity and triggers a follow-up workflow
AI
AI drafts a personalised follow-up email based on the lead's industry and CRM data
Lead goes cold
CRM
CRM moves the deal to a nurture stage automatically
AI
AI re-engagement sequence activates — personalised content based on their original interest
Deal closes
CRM
CRM updates pipeline, triggers onboarding tasks, and logs revenue
AI
AI generates a win summary and updates the contact record with deal insights
From first call to live system in 4–8 weeks.
We map your current workflows and identify the highest-impact automations for your stage. One focused call.
CRM architecture, automation logic, AI agent design, and integrations all scoped and approved before any code.
Our engineers build and connect everything to your existing tools. You review before anything goes live.
We deploy, monitor closely, and fine-tune based on real data. Monthly optimisation available ongoing.
CRM
AI
Automation
Stack
Results
3.2x average return on investment across automation projects
10–20 hours of manual work eliminated per team member per week
Lead response time reduced from hours to under 5 minutes
60–75% lower cost vs hiring a dedicated automation specialist
Client outcome
"The CRM automation meant our sales team stopped doing admin. The AI qualification system cut time-to-first-contact from a day to under five minutes. We closed 40% more deals the quarter after launch."
Managing Director
B2B services company, Sweden
Most B2B companies benefit from both. CRM handles structured workflow logic — pipeline stages, task assignment, email sequences. AI handles tasks that need language understanding — lead qualification, personalised follow-up, data enrichment. Together they form a complete system. We'll tell you honestly if only one makes sense for your stage.
Primarily HubSpot, Pipedrive, and our own Merkoll platform. We also work with GoHighLevel and Zoho, and can connect most CRMs via API. We recommend the right platform for your process and budget — not the most expensive one.
CRM automation: 2–4 weeks. AI automation: 2–6 weeks. Combined system: 4–8 weeks depending on scope. We scope in detail before starting so there are no timeline surprises.
CRM setup and automation starts from €1,500. AI workflow projects start from €1,500. A combined CRM + AI growth system typically ranges from €3,000 to €8,000. Book a free audit call for a scoped estimate specific to your situation.
No. We handle everything. You need no developers, data scientists, or AI expertise. We work with your existing tools and hand over a system your team can operate from day one.
We monitor the first two weeks closely, fine-tune based on real data, and hand over documentation. We also offer ongoing monthly optimisation retainers if you want us to keep improving performance after launch.
Ready to automate?
We will map your current workflows, identify the highest-impact CRM and AI automations for your stage, and give you a scoped plan — in one 30-minute call. No commitment required.
Sweden-managed · Nepal-built · 98% project success rate · Starting from €1,500
